Creating options
Mini Programmes

Three small yet mighty ways to win
Play in a different game. Move from service to value.
Three six-week mini programmes that enable leaders to create commercial and cultural transformation within their business.
Through a consistent sequence of workshop > homework > alignment > application, new rules of engagement are designed around your client’s real business challenges, recognising valuable capabilities and using them to define clear pathways for client growth.
This isn’t simply a pricing strategy, it’s a fundamental shift in how you position your value in the marketplace - moving from commodity to value.
New client engagement model.
Intent:
Change your neighbourhood to elevate your position.
Tasks:
Create three new front doors and a new value journey.
Change your language to extend your value.
Build your capability framework.
Write a new model narrative and state your commercial principles.
Learn how to productise.
Intent:
Drive a higher value proposition with product solutions.
Tasks:
Repackage services to create value.
Create your first product.
Productise full value.
Price to monetise value.
Standardise pricing model and product roadmap.
Become a product led business.
Intent:
Productise your full value.
Tasks:
Complete your product roadmap.
Design programme packages that change behaviour.
Use a standardised commercial model and consistent language.
Create a change roadmap with workstreams that deliver cultural transformation.