19/9/23
Agency Model Innovation w/ Caroline Johnson
The Business Model Company co-founder, Caroline Johnson joins the pod to discuss how agencies are evolving away from legacy business models to a variety of new models that drive better commercial success for the agency and greater value creation for clients.
This is Unsustainable w/ Caroline Johnson
The Business Model Company co-founder, Caroline Johnson is 20%’s first return guest and in this episode, Caroline, Blair and Leah pick up where they left off in their last conversation on business model innovation among agencies. This time they view it from the client’s perspective, exploring why agency innovation is vital for clients and for the future of marketing services itself.